Browsing Department of Applied Social Science by Subject "advertising"

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‘Greenwashing’ tobacco products through ecological and social/equity labelling: A potential threat to tobacco control

Houghton, Frank; Houghton, Sharon; O'Doherty, Diane; McInerney, Derek; Duncan, Bruce (European Publishing, 2018)

There has been significant growth in ecological/environmental labelling of products and services internationally in recent years. Such efforts have become an integral element of the marketing strategies used by many ...