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Combatting the Big Tobacco Hydra in Sport: Another Case of Alibi Marketing Through False Flag Advertising

dc.contributor.authorHoughton, Frank
dc.contributor.authorO'Doherty, Diane
dc.contributor.authorDuncan, Bruce
dc.contributor.authorMeaney, Claire
dc.date.accessioned2023-04-05T12:53:19Z
dc.date.available2023-04-05T12:53:19Z
dc.date.copyright2019
dc.date.issued2019-12
dc.identifier.citationHoughton, F., O'Doherty, D., Duncan, B. and Meaney, C. (2019) Combatting the Big Tobacco Hydra in Sport: Another Case of Alibi Marketing Through False Flag Advertising, Medicina Internacia Revuo, 28(113), pp. 199–204. Available at: https://interrev.com/mir/index.php/mir/article/view/155 (Accessed: 5 April 2023).en_US
dc.identifier.issn0465-5435
dc.identifier.urihttps://research.thea.ie/handle/20.500.12065/4458
dc.description.abstractThere are ongoing covert tactics being employed by Big Tobacco to contravene bans on advertising of tobacco products in an increasingly regulated environment. The power of alibi marketing should not be diminished with emerging markets in developing countries. This letter briefly describes challenges we face worldwide by Big Tobacco, Big Vape and their marketing strategies.en_US
dc.formatapplication/pdfen_US
dc.language.isoengen_US
dc.publisherUniversala Medicina Esperanto Asocioen_US
dc.relation.ispartofMedicina Internacia Revuoen_US
dc.rightsAttribution-NonCommercial-NoDerivs 3.0 United States*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/3.0/us/*
dc.subjectfalse flag advertisingen_US
dc.subjectalibi marketingen_US
dc.subjecttobacco tacticsen_US
dc.subjectBig Tobaccoen_US
dc.titleCombatting the Big Tobacco Hydra in Sport: Another Case of Alibi Marketing Through False Flag Advertisingen_US
dc.typeinfo:eu-repo/semantics/articleen_US
dc.contributor.affiliationTechnological University of the Shannon: Midlands Midwesten_US
dc.description.peerreviewyesen_US
dc.identifier.endpage204en_US
dc.identifier.issue113en_US
dc.identifier.orcidhttps://orcid.org/0000-0002-7599-5255en_US
dc.identifier.startpage199en_US
dc.identifier.volume28en_US
dc.rights.accessrightsinfo:eu-repo/semantics/openAccessen_US
dc.subject.departmentDepartment of Applied Social Sciencesen_US
dc.type.versioninfo:eu-repo/semantics/publishedVersionen_US


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Except where otherwise noted, this item's license is described as Attribution-NonCommercial-NoDerivs 3.0 United States